Filmmaker Sofia Coppola and actress Elle Fanning are once again forming an ally. But this time, it’s not for the big screen; rather, the two have collaborated on a commercial ad. The actress stars in Sofia Coppola‘s latest commercial for The House of Suntory. In the ad, the viewers can see Fanning hosting a dinner party in Japan for a nearly 60-second spot that captures the vibrant world of Roku Gin.
Speaking to Interview magazine, Fanning, who has previously worked with Coppola in her film The Beguiled, shared about joining the campaign. She said,
“Sofia was the one who told me about this project. I think they had asked her if she wanted to direct a commercial and shoot the campaign for this. And she thought of me, which was very sweet. I mean, I’ll do anything for Sofia. But I loved the concept that Roku had come up with for this campaign, with the cherry blossoms, lots of ‘Virgin Suicides’ references in the mood board.”
It’s not just Fanning and Coppola who had their reunion moment at the ad set, as the new ad marked a “The Beguiled” reunion behind the camera as well, with the costume designer and director of photography Philippe Le Sourd joining for the ad.
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Fanning spoke about Coppola and her frequent collaborators,
“It was her crew. And I think that’s what makes her so unique and her sets so special is that she really works with her friends and she’s very loyal and works with the same people who know her aesthetic and know her taste and are all very kind. It just creates this great environment. The vibe that she creates is just kind of the vibe. It’s not dissimilar to how you feel on a film set.”
Additionally, the actress said, “We shot this over two days, and we finished early. It was the quickest, happiest night. And then we all had a gin cheer afterward, and it was so pleasant. And that’s how it is on her film sets, really.”
What is Sofia Coppola’s ‘The Beguiled’ all about?
Based on the 1966 novel of the same name, “The Beguiled” is a 2017 American Southern Gothic thriller film written and directed by Sofia Coppola. The film proved to be a controversial feature, despite Coppola winning the best director prize at Cannes. Nicole Kidman starred as a Southern boarding school headmistress who begrudgingly takes in a wounded Union soldier (Colin Farrell).
The Beguiled is available to stream on Netflix.
