If there’s one thing that separates J.J. Abrams’ Cloverfield franchise from the rest, it’s their singularly unique & groundbreaking viral marketing game. Cloverfield created its entire buzz from an expertly edited teaser…
Tag: J.J. Abrams
For all intents and purposes this film should’ve been called Star Wars: History Repeats Itself. The reason being is that the plot to The Force Awakens offers more then just a passing resemblance to A New Hope, so much so that I damn near check marked the “I’ve seen this film before” option even though I hadn’t. It seems that in his never-ending quest to please the rabid Star Wars fanbase, director J.J. Abrams felt the need to adhere to the Star Wars formula very closely, maybe even a little too closely.